Social Brand Value

Facebook gets a a pretty bad reputation when it comes to its affects on students. However, a recent study revealed that Facebook itself really isn’t the problem. Rather, it’s how the person chooses to use it. And more often than not, a student’s use of Facebook really doesn’t have much of an impact on their [...]

I’m sure we can all agree that Facebook has literally changed the college experience for students around the world. It’s become an integral part of how student’s socialize, network, date, share pictures/stories, and even study. This cool graphic by Online PhD illustrates just how big of an impact Facebook has on today’s college students and [...]

We all know that using social media to increase your web presence is huge. Colleges are starting to notice this as well. Many are jumping on board, and some have been pretty successful at creating a strong social media presence. But which ones are ruling the web? According to this graphic by Best Ed Sites [...]

1 in 4 professionals want a job at Google, but less than 1 out of 250 applicants will ever see that dream come true.

Low cost, easy installation and low weight equipment. Streaming your event via you iPhone on 3G sounds great. But could we pull it off with todays technology? We made the test using Livestream.com and Ustream.tv

Groupon has seen several copy cats. The newest cloner comes from Switzerland and offers sex deals.

Facebook has changed the viewing options of Facebook pages. Now your pictures can be shown as list or as usual in the grid.

The U.S mobile advertising market doubled from 2009 to 2010 and has reached a volume of 877 million dollars. Specialists expect the market volume to grow further and a big part of mobile usage will directly affect mobile commerce. Here are some interesting statistics.

Nielsen released a new study on how teens engage with social media on mobile devices. They are clearly the most active user group and very open to mobile marketing.

Yesterday I watched a tv-show on the Austrian public television station ORF1. A viewer asked the question: “If Facebook would cease to exist, no-one would notice it, right?”

The report by Booz and Company on Turning Like to Buy – Social Media Emerges as a Commerce Channel from last February showed some interesting insights.

Google has rolled out its newest feature: Google Wallet. Will the wireless payment system implemented on you cell phone replace credit cards?

Best viral of the week!

One third of all websites have included social-widgets. These buttons notify Facebook, Google or Twitter, when a person has visited a website even if the person has not clicked on the button.

If your YouTube video is not showing the viral effect you promised your client, don’t worry. There are several ways to buy yourself out of your dilemma.

In the first 24 hours after the earthquake, Japan recorded 4.4 million Facebook status updates. 150 lives were saved through texting after the earthquake in Tahiti.