Last weeks brand image analysis shows that BP is taking a big dip in social media. Apples new iPhone 4G is one of the hot topics of last weeks news and blogs sties and AT&T looses customer confidence by charging fees for 3G Internet usage. ...

In less than a week a BP parody Twitter page has accumulated double the amount of fans the real BP Twitter account collected. ...

After the BP's a"Deepwater Horizon" fiasco, Greenpeace is attacking the petroleum giant at the social media front. Similar to their Nestlé campaign they're calling people to rebrand BP's logo. ...

The massive oil-spill in the gulf of Mexico is a real "Mount Everest" when it comes to informing all the involved parties. BP is using Facebook and Twitter as communication "Sherpa" to climb that mountain. ...